b2b appointment setting services

B2B Lead Generation

Attract, Engage and Capture the interest of people who might want to buy your Product or Service. We give you the ability to contact your potential customers directly and nurture your relationship with them. Put your best value proposition in front of the decision makers and get Qualified leads with our pragmatic “Polite & Persistent” strategy.

Saeloo is a result of more than a decade of experience in Sales & Business development for businesses ranging from start-ups, small to midsize companies, to larger enterprises including some of the largest IT & ITES providers globally. We work as an extended sales team with our customers to achieve their Sales goals, increase revenue/ROI by helping them penetrate specific target accounts (including Fortune 500-1000 firms) across different industries globally.

Expertise with Industries & Technologies

  • Manufacturing & Hi-Tech
  • Aero & Defense
  • Autonomous Vehicles
  • Banking, Financial Services & Insurance (BFSI)
  • Healthcare and Pharma
  • Retail and CPG
  • Travel, Transport and Logistics
  • Automotive
  • Construction (Project Management Platforms)
  • Immersive Technologies (VR/AR/MR/XR)
  • Artificial Intelligence, RPA
  • Blockchain
  • Dev-ops
  • IoT
  • ERP’s

How is it done?

  • Account Research
  • Database building
  • Prospecting
  • Polite & Persistent Strategy
  • Email campaigns  (A+B Testing & Drip Campaigns etc)
  • Linkedin & Social Media Channels (Focused Ads space, Groups, Messaging)
  • Nurture Strategy & Campaigns
  • Events including

    • Conferences, Expo’s
    • Golf Events
    • Wine & Cheese meetings
    • Roundtable conferences
    • Webinars

Some things to consider before engaging for Lead Generation...

Believe it or not, in the Sales world everyone will show you the moon and the stars with infographic and analytical charts before starting an engagement. Most Lead generation and Demand generation organizations target a client’s “BUDGET” not their “GOALS”

However, things take a different turn when the real battle begins !

This is the most worrying part for clients. 

  • When you get a meeting from a vendor, what intel/discussion notes do you get from them?
  • Is that enough for you to prepare for a thorough discussion and put across your best value proposition?
  • Are you happy with the outcome of your first level meetings?
  • Are you Nurturing your potential leads the right way?

Are you happy with the Lead Quality and Transparency for what you are paying for?

Is the resource aligned to your account a right match? Do you get charged for a resource who doesn’t understand the dynamics of your target industry or the services?

How can you expect a good return when the person working on your account is unable to understand your products or services?

How do we address these issues?

  • Trained Resources – Our resources are well trained to adapt to the ever changing technology landscape
  • Billable Meeting Models  – We work with you to define the criteria for a billable meeting. Why pay for an unqualified meeting?
  • Quality Leads & Transparency – Business closures don’t happen in a day. Lead Quality and Persistence will pave the way over time
  • Special Focus on Nurture Campaigns – Nurture campaigns are the backbone of your ROI. You definitely don’t want to mess this up
  • Feedback cycles – We elevate feedback conversations and discussions to optimize your value proposition
  • Partnered with Digital Product building firms – This allows us to understand the Digital landscape much better than our competitors
  • Campaign Health Check – You get insights on your ongoing campaigns and timely governance calls with our resources

Looking for a Lead Generation partner for your business?